LifeLock Standard Review of February 2024

Last Update: March 11, 2023 Identity Theft Companies Reviews

LifeLock Standard is your no-frills identity theft protection plan, advertised by LifeLock at $9.99 a month or $109.99 a year. The plan gives you all the features listed below.

What Plans LifeLock Offer?

LifeLock has 3 individual plans: LifeLock Standard, LifeLock Advantage, and LifeLock Ultimate Plus.

LifeLock Standard costs you $8.99/mo first year. After that, you have to prepare $11.99/mo. Per year: $124.99.

LifeLock Advantage costs you $17.99/mo first year, after that $22.99/mo. Per year: $239.99.

LifeLock Ultimate Plus is $25.99/mo first year, after that $34.99/mo. Per year: $339.99.

But now, LifeLock offers discounted prices.

Get LifeLock with up to 25% discount per month for the first year – Standard at $8.99/mo., Advantage at $17.99/mo., Ultimate Plus at $25.99/mo. >>

Get LifeLock with up to 20% discount per year – Standard at $98.90/year, Advantage at $179.88/year, Ultimate Plus at $251.88/year >>

What Features are Included in LifeLock Standard?

One-Bureau Credit Monitoring. LifeLock monitors all key changes to your credit file at one of the leading bureaus. If any fraudulent activity is detected, they will send you an alert.

SSN and Credit Alerts. As with any LifeLock protection plan, the Standard package includes this proprietary alerts system. You will get notified at any point if you become the victim of identity fraud. These alerts can be sent by e-mail, phone, or text.

Dark Web Monitoring. You never know when your personal information will become part of a stolen data dump. LifeLock tracks data posted at more than 10,000 websites that identity thieves visit. If your data gets caught, LifeLock will be able to notify you before a criminal has the chance to destroy your identity.

Lost Wallet Protection. Whether it was lost or stolen, having your wallet in the wrong hands can be a spell for disaster. LifeLock will assist in the cancellation and replacement of all your credit cards, licenses, registrations, and anything else. In the end, there will be no entry point left for even the most creative of thieves.

Address Change Verification. It’s common for identity thieves to change your address with the intent of gathering more identity information. No matter which account is touched, LifeLock will notify you and request validation. This means you can find out when a thief tries to divert your mail instead of after the damage is done.

LifeLock Privacy Monitor Tool. As of 2015, the privacy monitoring tool is out of Beta and an official part of the LifeLock Standard, Advantage, and Ultimate Plus protection plans. This feature helps exclude your personal data from various data mining databases. For instance, it could help keep your phone number and home address out of a reverse lookup service’s listing results.

Stolen Funds Reimbursement. As a LifeLock Standard member, you receive $25,000 to cover the damage if you end up a victim of identity theft. Not only that, but LifeLock also deploys identity restoration specialists to work side-by-side with you to ensure your credentials are restored as fast as possible.

Coverage for Lawyers and Experts. If identity theft happens to you, you will get all the necessary help from lawyers and experts. LifeLock will cover all expenses up to $25,000.

LifeLock Identity Alert System. Incorporating many variables, this feature will determine when it’s necessary to notify you about suspicious activities. This will give you the chance to act against potential identity theft before it is too late. You will receive alerts by one of the following: text, phone, or e-mail.

Identity Restoration Support. In case your identity gets compromised, one of LifeLock Identity Restoration Specialists will be there to help you restore it.

Disclaimer: “Service Guarantee benefits for State of New York members are provided under a Master Insurance Policy issued by State National Insurance Company. Benefits for all other members are provided under a Master Insurance Policy underwritten by United Specialty Insurance Company. Under the Service, Guarantee LifeLock will spend up to $1 million to hire experts to help your recovery. Please see the policy for terms, conditions, and exclusions at”

How Much Does LifeLock Standard Cost?

LifeLock standard prices in at $9.99 a month, comparable to other providers’ basic coverage plans.

Further, you can take advantage of the LifeLock Junior add-on offer. This costs just $5.99 a month, while IdentityGuard Kid Sure runs $9.99 a month. When combining the two, not only do you get greater support from LifeLock, but you also save $4 a month.

Compare LifeLock to Other ID Theft Companies

LifeLock matches up strongly against every other identity theft protection service around. In fact, we even ranked LifeLock as the best credit monitoring service, which shows how effective the company is at protecting your information.

With that said, it’s important to give each ID theft company a fair shake before deciding that LifeLock is the best option. So let’s compare LifeLock to a few of its competitors!

LifeLock Standard vs. IdentityGuard Essentials

The other titan in the identity theft industry is IdentityGuard, a company that is just about as well-known as LifeLock. They also have a basic protection plan called IdentityGuard Essentials. It runs $9.99 a month, which is the same price as LifeLock standard.

LifeLock Standard vs. IdentityProtect Standard

There are many more features offered with LifeLock Standard when compared to IdentityGuard Essentials. This list doesn’t do enough to show that. For instance, the LifeLock Identity Alert System will send you alerts for many different fishy circumstances, while there are just a few types of alerts offered in the Essentials plan.

Read our Full LifeLock Review

Other LifeLock plans include:

LifeLock Standard – a basic protection plan that includes all you need to assume your identity is kept safe from bad actors.

LifeLock Advantage – a basic protection plan that includes everything from LifeLock Standard, plus more identity theft features and credit monitoring help.

LifeLock Ultimate Plus – a full package deal, including the best credit monitoring and identity theft features money can buy.

LifeLock Junior is a basic add-on that allows you to extend identity theft protection to your children, not wrong considering that around 10% of kids become victims.

LifeLock Wallet – a protection plan in the form of an app, which allows you to keep safe and track your credit score through your smartphone.

LifeLock Family – a run-through on the best identity theft prevention features and how you can best sculpt a family-oriented protection plan.


If you are shopping on a tight budget and want identity theft protection, then the LifeLock Standard plan is ‘adequate’ for your needs. But, it’s recommended that most individuals take the time to consider the benefits of both credit monitoring and identity theft protection. The two go hand-in-hand, and for the most part, you will be better off investing in comprehensive coverage.



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